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THE GROWTH TRAP: Why Scaling Too Fast is Killing Your Business by Dejan Dobric

Wednesday 6 May 2026
8:00 am - 9:00 am

The event

Growth is addictive. But scaling too quickly doesn’t just stretch a business, it exposes it.

Most founders discover this too late. Revenue climbs, but margins shrink. The team grows, but culture fractures. Systems can’t keep up, cash flow tightens, and what looked like success starts to feel like survival.

This masterclass is about fixing that before it breaks you.

WHAT WE COVER

01 The Hare vs. The Tortoise: two archetypes of scaling, and why speed without structure always loses

02 Real failures decoded: WeWork, Quibi, and Pets.com: what the illusions hid and what actually broke them

03 The Chaos Gap: the dangerous space between your revenue growth and your operational infrastructure

04 The 5 symptoms of scaling too quickly, how they compound, and how to catch them before they become a crisis

05 The two foundations of scalable growth: Corporate Governance and a Unified Operational Backbone

06 Diagnosing your business: are you a Hare or a Tortoise right now, and what to do about it

WHAT YOU WILL WALK AWAY WITH

This isn’t a theory session. You’ll leave with practical tools you can apply immediately:

  • The key metrics to monitor so growth never blindsides your profitability

  • A decision-making filter: should we grow right now, or strengthen first?

WHO SHOULD ATTEND

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YOUR PRESENTER: Dejan Dobric

Dejan is an executive leader with an MBA from Griffith University and a track record of guiding businesses through high-growth phases with a focus not just on performance, but on building operations that actually last.

He believes the world rewards those who help others, that resilience is built not inherited, and that real leadership means going home each day knowing you made a difference.

This masterclass distils what he’s learned leading businesses through the hardest moments of scale.

The location

https://masterclass-by-common-sense.mn.co

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