Breaking the biggest myth in innovation, and the new rules for mastering it
Most companies treat innovation like a lightning strike: rare, dramatic, and out of their control. It isn’t. Innovation is the compounding effect of small changes made everywhere in the business, every day. It’s not one big idea launched once a year. It’s a hundred small ones, made routine.
That shift changes how you lead. AI has removed most of the old excuses for why innovation was slow or expensive. Every leader now has a faster, cheaper way to test ideas, read customer signals, and act on them. The businesses that build this into a habit will pull ahead. The ones that wait for the next big idea will pay for it.
Soundbites
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Innovation isn’t a budget line or a department. It’s in everything you do.
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Innovation is a leadership skill, not a special event.
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Small, repeatable habits beat big, rare breakthroughs.
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AI didn’t just speed up innovation. It removed the excuse not to do it.
Why Attend
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Learn why treating innovation as a rare event is costing you revenue, and what to do instead
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See specific ways AI is already letting leaders test and launch ideas faster and cheaper than a year ago
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Leave with frameworks you can put to work immediately, not just talking points
What You’ll See
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Real case studies from businesses putting this into practice
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Concrete models and frameworks you can apply the day you’re back at your desk
The Payoff
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A repeatable system for finding and acting on small wins, instead of waiting for the next big one
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A clear starting point for using AI to speed up how your teams test and launch ideas
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Practical tools you can start using tomorrow, not someday
What You’ll Walk Away With
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Insights, tools, and frameworks you can apply right away
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A copy of the presentation
How You’ll Feel Afterwards
You’ll leave with a system, not just an idea: a repeatable way to find and act on small wins instead of waiting around for the next big one.
Who to Invite, and Why
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Key players on your team. They need to stop thinking of innovation as one big moment and start seeing it as something they can do in every task, every week.
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Clients and partners. This is a chance to show them you’re bringing real thinking, not just to your own business, but to theirs too.
About the Presenter:
Andy Lark is a world-renowned futurist and marketer, an International Bestselling Author, and an entrepreneur – advising leading AI scale-ups and driving growth at Nomni, OpenMethods and Drinks.com.
Over the past five years, he has inspired and informed over 150,000 people in more than 30 countries. Andy has a unique ability to translate technology, marketing and business trends into real-world applications. His AI workshops and coaching are sought after by leading brands as diverse as Canva, Tata, Commerce, and leading Governments.
He built Xero from a start-up into a global software powerhouse, launched apps used by millions, and built one of the largest eCommerce sites in the world at Dell. He’s played a role in shaping the success of leading sports teams – from F1 to rugby, football and the Americas Cup. He’s held global CMO roles for Fortune 100 brands including Dell, Sun, Nortel and Commonwealth Bank.
When not doubling revenue annually at Nomni, Andy is the Chair of Group Lark & The Accelerants – global brand and business accelerators—and an advisory and non-executive director of multiple global businesses.
Andy is regularly rated in the Top 100 CMOs and digital leaders globally; he also co-authored the NYTimes and Amazon best-seller Augmented—an international bestseller and Amazon top 10 in North America and China.
His work was recognised with the NZ Government’s prestigious World Class New Zealander Award – and the Flying Kiwi Award on behalf of the NZ Hi-tech sector. When not creating what comes next, he is a competitive sailor, a very non-competitive cyclist, and a writer when he is not immersed in work.