Week 9: The Go-Giver.

Ronan read The Go-Giver - so you didn't have to...

Fast Facts

Week: 9

Title : The Go-Giver

Author: Bob Burg & John David Mann

Rating: 9/10 

Adapted from Ronan's LinkedIn newsletter 15/03/2023 - 
Books I've Read For You

Summary

Most people laugh when they hear that the secret to success is giving. Then again, most people are nowhere near as successful as they wish they were.

This book is both a philosophy and a how-to. But unless you truly believe in the power of reciprocity and abundance you’ll never experience the results, because unlike sales techniques and other “how to” strategies this one must be wholeheartedly “lived” - you can’t fake it. It’s about doing.

One Key Takeaway or Insight

The Law of Compensation

Your compensation is directly proportional to how many lives you touch. Your true worth is determined by how much more you give in value than you take in payment. Exceed people’s expectations and they’ll pay you even more.

Video version of Book Review

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* Common Sense Events has rebranded to Uncommon Experiences

Introduction

If you want to understand why some business owners are more successful than others and how to build lasting business relationships in your industry, The Go-Giver is a must-read. This engaging story follows Joe, an ambitious man yearning for success. 

Through his encounters with a series of “go-givers,” Joe learns to shift his focus from getting to giving, putting others' interests first, and adding value to their lives. 

This transformative approach leads to unexpected and extraordinary returns. The book outlines key principles that reveal the surprising secret to achieving genuine success.

 Discover the five laws that can change your business and your life.

 

The Go-Giver is a little story about a powerful business idea.

The story of an ambitious man named Joe who yearns for success. As he gets introduced to a series of “go-givers” Joe changes his focus from getting to giving - putting others’ interests first and continually adding value to their lives - ultimately leading to unexpected returns.

 

Most people laugh when they hear that the secret to success is giving. Then again,

most people are nowhere near as successful as they wish they were.

 

Most of us have grown up seeing the world as a place of limitation rather than a place of inexhaustible treasures. A world of competition rather than one of co-creation.

In life, you don’t often get what you want, but you do get what you expect. Ultimately, the world treats you more or less the way you expect to be treated.

 

The Law of Value

All things being equal - people will do business with and refer business to those people they know, like and trust.

A bad restaurant tries to give just enough food and service to justify the money it charges.

A good restaurant strives to give the most quality and quantity for the money it takes.

A great restaurant strives to provide a higher quality of food and service that any amount of money could possibly pay for. 

Your true worth is determined by how much more you give in value than you take in payment.  Exceed people’s expectations and they’ll pay you even more.

All the great fortunes in the world have been created by men and women who had a greater passion for what they were giving than for what they were getting.

 

The Law of Compensation

Your income is determined by how many people you serve and how well you serve them. Your compensation is directly proportional to how many lives you touch.

Survive, save and serve.

Survive - to meet your basic living needs.

Save - to go beyond your basic needs and expand your life.

Serve - to make a contribution to the world around you.

 

The Law Of Influence

A network of people who know, like and trust you. They might never buy a thing from you, but they always have you in the back of their minds. These become your army of walking ambassadors.

 

What most people call ‘win-win’ is really a disguised way of keeping track.

Your influence is determined by how abundantly you place other people’s interests first.

 

The Law of Authenticity

The most valuable gift you have to offer is yourself.

 

The Law of Receptivity

It’s not better to give than receive. It’s insane to try and give and not receive.

Every giving can happen only because it is also a receiving.

The secret to giving is making yourself open to receiving.

 

Summary:

Most people laugh when they hear that the secret to success is giving. Then again, most people are nowhere near as successful as they wish they were.

This book is both a philosophy and a how-to. But unless you truly believe in the power of reciprocity and abundance you’ll never experience the results, because unlike sales techniques and other “how to” strategies this one must be wholeheartedly “lived” - you can’t fake it. It’s about doing. 


1 Key Takeaway/Insight:

The Law of Compensation - Your compensation is directly proportional to how many lives you touch. Your true worth is determined by how much more you give in value than you take in payment. Exceed people’s expectations and they’ll pay you even more.

 

 

 

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